Crate and Barrel Advances Mobile Customer Experience, Launches Moxie Concierge to Improve Customer Engagement and Acquisition
SILICON VALLEY, CA – September 07, 2016 — Moxie Software, Inc., a leader in online customer engagement for eCommerce, today announced that leading home furnishings destination, Crate and Barrel, has deployed the Moxie Concierge SaaS solution to improve customer experience, engagement and acquisition for mobile, tablet and desktop shoppers.
Moxie Concierge is a digital engagement technology that enables companies to improve customer relationships and engage visitors with relevant, contextual information and assistance across the entire decision journey. Using Moxie Concierge, a brand can connect with customers on their preferred digital communication channel and device, increasing conversions, revenue and retention. Crate and Barrel customers will now enjoy a more seamless online shopping experience across the Crate and Barrel, CB2 and The Land of Nod brands.
“Seeing our mobile traffic grow nearly 30 percent, year-over-year, with more and more of our customers shopping on tablets and mobile devices, our goal was to select an application that offered a superior mobile experience,” said Joan King, Vice President of eCommerce for Crate and Barrel. “It was also critical that the solution be easy to use and administer for our business users. Moxie provides comprehensive reporting so that we now have visibility into both the context of customer communication and the effectiveness of digital channels.”
Rebecca Ward, President and CEO of Moxie, said that while most people now use a range of devices for on-the-go purchasing, many businesses still grapple with low conversions due to a lack of engagement on the mobile web.
“We are thrilled to help increase mobile commerce for globally recognized retailers like Crate and Barrel, as well as banking, travel and healthcare companies,” Ward said.
About Crate and Barrel
Crate and Barrel is an industry-leading home furnishings specialty retailer, known for its exclusive designs, excellent value and superb customer service. Working directly with European ateliers and factories, Crate and Barrel was among the first to introduce affordable household goods and contemporary home décor to American consumers. Founded in 1962, the brand’s essence has translated perfectly to the omnichannel era more than 50 years after opening its first store. The Crate and Barrel family of brands, which includes CB2 and The Land of Nod, is owned by Otto Group, a global retail and services group based in Hamburg, Germany. For more information, visit www.crateandbarrel.com.
Moxie is changing the way ecommerce is done. Moxie anticipates what customers want, connecting and engaging with them through the entire digital journey, across devices. With Moxie’s customer engagement solutions, companies have the ability to deliver the right information, via the right channel (chat, email, knowledge or Web self-service), at the right time. More than 600 of the world’s leading brands in financial services, healthcare, high-tech, retail, travel and hospitality rely on Moxie to build loyalty and drive customer conversion and revenue. To learn more, please visit www.gomoxie.com.
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