Moxie Software Kicks Off A Strong 2011 after a Record 2010 As Industry Embraces Social Enterprise Software

Gaining Significant Market Penetration Via Accelerated Customer Acquisitions, Product Innovation and Industry Recognition; Expanded Executive Team Positions Moxie for Continued Growth

Mountain View, CA, February 1, 2011 — Moxie Software, today announced another record year with a 61 percent increase in software bookings over the last year, and a successful year in new customer acquisitions with companies like Barnes & Noble, Barclays, Harvard Graduate School of Education, Lincoln National Life Insurance, Skype and TEVA Pharmaceuticals.  This growth has been fueled by accelerated customer acquisition, continued product innovation and industry recognition.

Revenue Growth and Investor Funding
In 2010, the company increased software bookings by 61 percent and increased gross margins by 12 points.  This growth was fueled by the expansion of Moxie Software’s product offerings— from the multi-channelCustomer Spaces™ to the launch of its social enterprise software for collaboration, Employee Spaces™ in June of 2010.  This award winning solution, born in the social media era, was co-designed in collaboration with IDEO, the global human factor and design firm.

Market Validation
The combined Customer Spaces™ and Employee Spaces™ solutions with the integrated Knowledge Spaces™ has received numerous accolades by industry analysts such as Paul Greenberg in his “CRM 2011 Watch List”, and earned a leadership position in Forrester’s “Customer Service Specialty Solutions Market Overview”.

The company expanded its customer base with the addition of 78 new customers including Barnes & Noble, Barclays, Harvard Graduate School of Education, Inspiration Biopharmaceuticals and Restoration Hardware to name a few.  In addition, over 55 percent of existing customers increased their usage of Moxie Software in their organizations—validating the tangible ROI and business value derived through better multi-channel customer engagement and accelerated innovation from employee collaboration and knowledge sharing.

Moxie Software was also recognized extensively for its product innovation with multiple awards in 2010.  In total, Moxie was honored for seven awards including being listed as number 10 in the Wall Street Journal’s Top 50 venture backed companies list,  Enterprise 2.0 “Launch Pad Finalist”, KM World’s “Trend Setting Product of 2010” and “100 Companies that Matter”, TSIA’s “Recognized Innovator”, Customer Interaction Solution’s “2010 CRM Excellence” and “2010 Product of the Year” awards.

“The significant increase in sales and the major expansion of our customer base in both North America and Europe is a testament to the market’s excitement around the benefits of a social enterprise software designed around the way people work,” said Tom Kelly, CEO, Moxie Software.  “We’re excited to continue this momentum in 2011 with a laser-focus on providing solutions that empower employees, partners and customers to seamlessly collaborate, innovate and drive results.”

“Moxie Software’s Employee Spaces™ has helped our productivity by providing real-time insights into what is really happening in our organization.  It allows us to stay informed and bring the right people together to work on the right projects at the right time,” said Bill Yates, Vice President, HR and IT, Inspiration Biopharmaceuticals.
Product Innovation
A key component to Moxie Software’s success in 2010 was the company’s continued investment in innovation, furthering its technology lead in the marketplace.  This year, the company continued to aggressively innovate on the product front including the launch of its new social enterprise software for collaboration, Employee Spaces™.  Designed in collaboration with IDEO, the global human factor design firm, Employee Spaces™ connects employees and trusted business partners, enhancing collaboration and accelerating innovation in the workplace.  The company also integrated its Knowledge Spaces™ solution to its new Employee Spaces™ product, enabling users both inside and outside the enterprise to co-create knowledge articles in real-time.  The value is a single repository of the best knowledge delivered quickly to employees inside and customers outside the enterprise—bridging the gap between Enterprise 2.0 and Social CRM.

Moxie Software continued to innovate and add significant enhancements to its award-winning Customer Spaces™ solution throughout the year.  Enhancements included, added Community and Social media listening and response channels to the Suite’s already robust core channels: Knowledgebase, Email and Chat.

Strengthening the Management Team and Industry Thought Leadership
Moxie Software announced the expansion of its executive team to include a number of new roles commensurate with the company’s growth.  The new executive appointments include the following:

  • Brian Blond, SVP Global Sales: Responsible for global sales and expansion of all Moxie Software product offerings
  • Azita Martin, SVP and Chief Marketing Officer: Responsible for global strategy and execution of all aspects of Moxie Software’s marketing and brand awareness

The company is also aggressively increasing its footprint in Europe, and has added Jean-Benoit Sorge, a former executive from RightNow Technologies to lead those efforts.

The company launched Moxie Insight its Thought Leadership Blog, which features innovative thought leaders in enterprise technology and collaborative innovation, including Tom Kelly Moxie’s chief executive officer and top software industry executive, and Don Tapscott, world renowned author and one of the world’s leading authorities on business strategy.

About Moxie Software, Inc.
Moxie provides the most intuitive and comprehensive social enterprise software for employee and customer engagement through its Spaces™ by Moxie platform. Hundreds of the world’s most respected and innovative companies trust Moxie to empower their people to deliver innovative and exceptional results. Engage with Moxie Software at and see what our thought leaders are saying at